Campaign objective
Ask supporters to volunteer, capture availability, and route high-intent replies to the organizing team.
When to use it
When the campaign needs doors, phones, events, or GOTV shifts — and after supporter identification programs have built a warmer list.
Who to contact
Identified supporters, prior volunteers, event attendees, and other campaign-owned contacts.
Typical workflow
- Send a specific ask: shift type, date window, and how to reply.
- Classify yes / maybe / not now / question.
- Hand yeses to volunteer coordinators with CRM context.
- Follow up with confirmed volunteers before the shift.
What gets captured
- Volunteer interest
- Availability window
- Role preference if offered
Success measures
- Yes rate
- Shifts filled
- Time from reply to coordinator follow-up
Related use cases